Creating since 2012, fashion experiences, promoting sustainability. Imaginative curations * Concept Lab * consultancy + research.

Little popup has been a pioneer in introducing sustainable fashion brands since 2012 in Berlin, Amsterdam, Cologne, Brussels, Florence and Athens. One of the first events in the German market about sustainable fashion and the second popup store after Comme des Garçons, to introduce the popup stores experiences and innovations in Germany. Little popup is specialized in creating fashion events that introduce market innovations, as well as curating sustainable fashion pop-up shops with the aim to instill the need for a conversation about quality, sustainability and resilience. 

Dimitra Zavakou sees Little popup as a movement to raise awareness on positive change. Whether held within voluminous fashion exhibitions, or in the warm, aromatic walls of design coffee shops or in the sleek, mirrored halls of an authentic Berlin ballet school, in shops and art galleries and hidden locations, they always succeeded in bringing together those dedicated to style, fashion, arts workshops and their local artistic community, introducing strong ideologies.

Current work

Little popup has been curating for Pitti Bimbo / Pitti Immagine the platform The Nest since the beginning of its creation, and is a brand consultant for The Kid’s Lab!

Also you can find the successful Little popup event ‘Treasure Hunt’ which has taken place in Berlin and Athens – and with potential to go around more cities – introducing sustainable brands, as well as many workshops around sustainability in collaboration with sustainable institutions.

Please check the list of events for more details of previous work.



What can Little Popup do for your business?